Denver Internet Marketing

SEO Case Studies

Ecommerce SEO

In April, 2006, Mango Media created a new website for a premiere manufacturer of custom automotive seat covers. The month prior to the new site launching, the company’s site generated a mere $195 in sales. After carefully executing a search engine optimization (SEO) plan for this large e-Commerce site, within six months the new site was seeing over 30,000 unique visitors per month and generating over $80,000 in sales per month. In December 2007, generated over $100,000 in sales.

Interactive Community

In 2004, Mango designed, developed, and provided marketing services for an online dating website that now ranks for thousands of competitive search terms related to online dating. This is an incredibly active and competitive space. Online dating is a classic social networking environment that demands knowledge and sophistication in search engines and various forms of social media. Based on our work, which included the development of approximately 360,000 carefully crafted pages, the site continues to gain traffic reaching 5,000 unique visitors a day. Today it boasts nearly 200,000 members.

Reputation Management

In the summer of 2007, a $700 million U.S. franchise corporation engaged Mango for reputation management. This was a delicate undertaking. When entering the company name in Google, six out of the top ten positions on page one resulted in links to sites generating negative and often inaccurate information about the company, and the company website itself appeared down at the 6th position. Mango devised a solution combining our social media and SEO expertise. Within three months, nine out of the ten first page Google positions resulted in positive, relevant links to sites providing accurate information about the company. And the company website now owns the 1st and 2nd positions in Google for its company name.

Ecommerce SEO

Also in the summer of 2007, Mango Media completed the new e-commerce and information portal site for a Colorado Springs-based manufacturer of hearing protection and enhancement products. After carefully redirecting the pages from their old site to their new site and implementing a search engine optimization (SEO) campaign the site has now jumped up to almost 20,000 unique visitors per month and $55,000 in monthly online revenue. With cutting edge products and influential loyal customers, implementing a smart social media strategy is the next big Internet marketing initiative for this innovative company.

Pay-per-click Strategy and Management, SEO

Mango Media took over the Internet marketing efforts for a national consulting firm that was relying heavily on an expensive pay-per-click campaign to drive desired traffic to its website. Natural search results were extremely poor for primary key words and there were no tracking mechanisms in place to reveal ROI. Within two months of beginning our organic SEO (search engine optimization) campaign, traffic rose from less than 700 unique visitors per month to almost 3,000 unique visitors. Additionally, based on the information being generated from our tracking tools, we have retargeted the pay-per-click campaign to capitalize on less expensive keywords that are generating higher conversion rates. We continue to work to increase traffic from natural search results while also making the firm’s pay-per-click budget more productive and accountable.

Contact Mango today about Denver internet marketing!