In the summer of 2007, a $700 million franchise corporation engaged Mango for reputation management. This was a delicate undertaking. When entering the company name in Google, six out of the top ten positions on page one resulted in links to sites generating negative and often inaccurate information about the company, and the company website itself appeared down at the 6th position. Mango devised a solution combining our social media and SEO expertise. Within three months, nine out of the ten first page Google positions resulted in positive, relevant links to sites providing accurate information about the company. And the company website now owns the 1st and 2nd positions in Google for its company name.